All businesses operate in a competitive market so it’s vital to have a clear understanding of the market dynamics in your sector. With products and services becoming increasing harder to differentiate we need to work harder and smarter to create distinctive propositions for our customers.
Our expertise will guide you through the marketing planning process and help you establish a strategy for growth. We can provide research services, access to industry data, competitive analysis and much more – in fact all the techniques to help you develop the competitive edge are available through Moggs
 |
Paul Mandeville
Paul Mandeville is one of the UK’s most experienced marketing and corporate communications specialists.
Trained by Unilever he worked for 3 of London’s top 10 Ad Agencies and headed up several successful regional Advertising, PR and Design companies during the eighties.
He founded TMC in 1993, specialising in customer led strategic marketing and business development. TMC’s approach begins with ‘customer advocacy’ – representing the customer’s viewpoint to the Client and implementing the right marketing and communications strategies to improve relationships, satisfaction and ultimately commercial progress.
|
 |
Peter Jackson - Managing Director, Adsearch
Peter Jackson founded Adsearch as a specialist Market Research company in 1982.
With a degree in Economics and an MA in marketing, he began his research career as an economist working for a wide variety of organisations within the construction industry. He gained invaluable experience in Management Education and Advertising before starting Adsearch, working for a number of leading manufacturers in the construction materials business, as well as for two of the sector’s leading professional membership organisations. Adsearch provides a broad range of both qualitative and quantitative research techniques to clients of The CMCOE.
|
|
